About Us - Disclosure Notice
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About CPA Merchant ServicesCPA Merchant Services was born out of a recognition that small business owners today must find lower cost and better ways of running their business . They must focus on growing and running their business, not being a clerk or administrator . . . And it is even more critical today because being a survivor means being an efficient, lean, low-cost firm that can grow and increase profit. In simple terms, that means you need efficient and low cost solutions to common expense items and ways to avoid time-wasters. Things like:
 Chris Dekle
I also coach business owners myself applying my business experience, marketing background and the results-proven and acclaimed Brian Tracy FocalPoint coaching program. (Learn more, Click Here) I see many small business owners wasting money simply because they did not have the time to find (or even know about) more efficient, leaner and less expensive ways to run their business. Seeing this happen so often, CPA Merchant Services was born to share better ways to run your business and help you make more money. We do the legwork to bring you smarter more efficient ways to run your business, save money and be more effective. With CPA, you can spend your time running your business, be highly efficient and control your costs. Full Disclosure is My Policy - So You KnowI want to be up front with everyone. Yes, if you decide to buy or use any of these services I will make money from it. That said, I recommend only products I personally use myself, in my businesses or that offer some unique advantage that you may find useful even if I have not had occasion to use them - yet (but I plan to). My reasons for using them are the same reasons you would have for using a service or product: They deliver. They are the best value. They deliver great personal service if you have a problem or question. That is the only reason I would recommend them to you and I encourage feedback so if something isn't right, we can pull it. After all, if you are having problems, I probably will to! How Did I Get Started On This Path?It started with PEO's Over the years I found and used three different Professional Employee Outsourcing (PEO) companies. I found the first PEO company years ago searching for a solution to my frustration trying to recruit the high caliber talent I needed and the insane cost of small business health insurance. We were at a huge disadvantage as a small company (i.e., less than a zilllion employees) — the benefit package the executives and workers I needed demanded packages that matched the ones of the Fortune 500. Benefits like that were prohibitively expensive — and what little insurance we did have was priced sky high. Then there was the hassle of doing a payroll and filing the multitude of taxes and reports and forms and. . . I also learned that dealing with local governmental agencies that regularly called wanting to know why we had not filed xyz reports or paid our employment taxes (we had, they just were so incompetent they kept losing the information) was no fun and a total waste of my time. Besides, every time I got one of their "Dear Felon" letters, I was really nervous until I reached my CPA or attorney (read $150) an hour to get the problem handled. Then there was the problem employee I had with a drinking problem. Trip to attorney, phone calls ($150 an hour for hours) and finally a separation of the individual... Dealing with HR issues today is a minefield that requires experts to guide you through. Thankfully, I found the best answer Professional Employee Outsourcing or "PEO" also known as Employee Leasing. I use a PEO today for my business, you should too. Merchant Credit Card Processing Thanks to a long-time friend who was a pioneer in Electronic Funds Transfer (EFT) and an international consultant on EFT issues, I was knew a good bit about the inside workings of the credit card processing industry. I realized that there were many owners (like myself) who were paying far too much for their credit card processing simply because they were not card processing experts and did not think they could save as much as they can with the right card processor. I work with several clients who, like I did in one of my previous companies, take a lot of payments via cards. Talking with them, I realized they were paying way too much and so I went looking for a more cost effective answer. That is how I found a solution that saves about 19 out of 20 firms money, sometimes a little, often hundreds of dollars a month on their card processing. Now you can get great service, fantastic rates and real customer service from one of the nation's top processors. You can't lose and can only win with this service. I personally use it, you should too. Developing Customer Trust and Relationships In my business career, staying in touch and saying "thank you" to those who go out of their way to help, who are great customers and for those new prospects who we want to turn into customers was something we all knew should be done. But as an owner with sales people, good ones mind you, I was always frustrated because we all knew sending a note or thank you card to a good customer or new prospect was the thing to do. Somehow, it just did not always happen. The problem was I kept buying stacks of great personalized thank you cards and somehow they never did get used much. Too hard to find a stamp, takes too long to address the letter, I have too many people to send things to.... the reasons and excuses were endless. Then there was the "Holiday Season" where cards were sent to all the customers, etc. It was a nightmare of confusion and chaos as people tried to find their list of rubber-banded cards, find addresses in Outlook, then figure out how to print labels. And it was expensive. I found a great solution that was as easy to use as sending email but sent out a superb high quality real printed note, greeting card, or even a brochure in a real envelope that is individually customized with your message. Sent in a real envelope, it includes your signature and a real stamp. Now, when the Holiday Season comes around, you can send out the cards with one keystroke! Forget buying cards ever again. No waste, no shortages. I love it. You will too. A Bit More About Me I have several ventures I am involved with including one that is the best kept secret to success in business . . . Business and Executive Coaching. You can find more about me on LinkedIn. Business and Executive Coaching This is truly one of the real "no bull" hidden secrets to business success. Yet only a tiny few will even take the time to consider that they could do better, far better, than they are in their business but those who do get back 7 or more times what they invest in themselves and their productivity . . . May I ask you a pointed question? Do you think you are running your perfectly and getting everything you want from it? No? Consider Why then is it that the largest firms in the world regularly get business and executive coaches for their highest performing and most promising executives? Hummmm.... Might this not help you too? Why not find out, it is free and you can only gain from looking? We will be glad to chat with you about your goals, challenges and company. Learn more at FocalPoint of Georgia |
